Attention

by Attention Inc.

Don’t want to sign up for Attention? Drop the file here.

The first 20 minutes of any recording are transcribed free: a recording up to 20 minutes transcribes in full, a longer one is previewed, and a pack from $6 (500 minutes) transcribes the rest and opens every export, and credits never expire.

Real-time AI sales coach and CRM autopilot.

Web, Chrome Extension  ·  contact sales

TL;DR

Best for sales teams that want live AI prompts during calls plus fully auto-populated Salesforce/HubSpot deal fields. Pricing: contact sales.

Category
Products
Pricing
contact sales
Platforms
Web, Chrome Extension

What it is

Attention is a real-time AI sales platform with two flagship features: live in-call coaching prompts and after-call CRM autopilot. During the call, Attention listens, transcribes, and surfaces battle cards, objection responses, and competitor information. After the call, Attention auto-fills Salesforce and HubSpot fields — close date, next step, deal stage, MEDDICC fields, and competition — based on what was actually said, removing the rep's CRM data-entry overhead. The product raised a Series A in 2023. Pricing and product details listed here were last reviewed by Neugence on 2026-05-12; check the vendor site for current values before quoting.

Best for: Sales teams that want live AI prompts during calls plus fully auto-populated Salesforce/HubSpot deal fields.
Watch out for: Enterprise sales motion; smaller installed base than Gong.

Install / use

attention.com — Contact sales

What people actually do with Attention-style transcription

The tool is the means. These are the jobs — each one priced at published rates, each one wired up on its own page.

Wire it into ZoomSlackNotionAirtableLoomMake.com

Features

Speaker diarizationNo
Word-level timestampsNo
Streaming / real-timeNo
Languages supportedNone
HIPAA eligibleNo

Attention vs Whipscribe

FeatureAttentionWhipscribe
CategoryProductsTranscription APIs
PricingNot verified$6–$24 one-time packs (credits never expire) · first 20 minutes free
Speaker identificationNot verifiedNamed in the summary, key quotes and chapters
Word timestampsNot verifiedYes
StreamingNot verifiedNo
Languages—99
PlatformsWeb, Chrome ExtensionWeb, API, MCP

Alternatives to Attention

Frequently asked about Attention

How much does Attention cost?

Attention does not publish a self-serve price — it is quoted by the vendor on contact. Expect an enterprise-style agreement rather than a card-and-go signup.

Does Attention work on Mac, Windows and Linux?

Attention runs on Web and Chrome Extension. It is not listed for other platforms; check the vendor for anything beyond Web and Chrome Extension.

How do I get started with Attention?

There is nothing to install — Attention is used in the browser. Create an account on the vendor's site and upload or connect your audio.

What are the limitations of Attention?

Enterprise sales motion; smaller installed base than Gong.

Who is Attention best for?

Sales teams that want live AI prompts during calls plus fully auto-populated Salesforce/HubSpot deal fields.

Is Attention open source?

No. Attention is a proprietary product from Attention Inc.. If you need source you can read and run yourself, the open-source tools in this directory are the place to look.

Who makes Attention?

Attention is made by Attention Inc..

What kind of tool is Attention?

In this directory Attention is filed under meetings, sales intel, real time as a product.

What are the alternatives to Attention?

There is a side-by-side page at /tools/attention-tech-alternatives comparing Attention with the closest tools in the same category on price, platform and features.

Can I automate Attention-style transcription without running it myself?

Yes. If what you want is transcripts rather than the tool itself, Whipscribe does the same job as a hosted API: submit a file or URL, poll a job id, pull the result as txt, json, srt, vtt or docx. $0.012 a minute — about $0.72 an audio hour — bought as credits that never expire. The automation recipes on this site show it wired to Drive folders, Zoom recordings, S3 buckets and no-code platforms.

How is Whipscribe different from Attention?

Attention is another vendor's product; Whipscribe is a per-minute transcription service. Recordings are transcribed on our own servers and never used for training, and every job returns five formats plus an AI summary, quotes and topics. The first 20 minutes of any recording are transcribed free, and a pack from $6 (500 minutes) transcribes the rest and opens every export.

What does transcription cost if I use Whipscribe instead of Attention?

$0.012 a minute — about $0.72 an audio hour — bought as credits that never expire. There is no subscription and no monthly minimum: a 3-hour recording is about $2.16, a thousand-hour archive is about $720 once. The first 20 minutes of any recording are transcribed free, and a pack from $6 (500 minutes) transcribes the rest and opens every export, so you can see what your recording holds before paying anything.

Where is the Attention category heading?

Three things are moving across the whole speech-to-text market right now: summaries, action items and speaker insights generated on top of the transcript rather than sold separately; private, secured deployment where the audio never leaves a boundary you control; and agent access — transcription exposed as a tool that Claude, Cursor or a workflow runner can call directly. Whipscribe ships all three today: per-job insights, our own servers, and an MCP server.

Whipscribe is a hosted transcription service. If you want transcripts without running infrastructure, paste a URL or drop a file in the form below — you'll have a transcript in seconds.

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