Market research and user interviews, transcribed, searchable and quotable.
WhipScribe transcribes market research and user interviews into timestamped text you can search, code and quote. Packs: $4 for 300 minutes, $18 for 3,000, $32 for 6,000; Workspace $19 a month. Up to 10 hours or 5 GB per file. Measured turnaround: about 2 minutes per audio hour. 99 languages. Checked 2 Nov 2026.
365 minutes of user research recordings already transcribed here · packs from $4, any length · ~2 min per hour of audio · 99+ languages · private, never used for training
- 365 minof user research recordings transcribed by users here, across 9 files
- ~2 minper hour of audio, measured on production
- 99+languages, auto-detected
At a glance
- Field
- User research
- Transcribed here
- 365 minutes across 9 user research recordings, out of 404,452 minutes site-wide since April 2026 (measured 10 Nov 2026)
- Turnaround
- About 2 minutes per hour of audio; most files finish in under a minute
- Input
- Any audio or video file, YouTube, podcast or RSS link; up to 10 hours or 5 GB per file
- Output
- A brief with chapters, the names, numbers and dates that were said, and the questions it answers; word timestamps and AI chat. Export TXT, SRT, VTT, DOCX or JSON
- Languages
- 99+, with automatic detection
- Privacy
- Private servers, no third-party AI, never used for training, delete any time
- Price
- Packs from $4 for 300 minutes, credits never expire; every recording starts with a free preview of its opening minutes
- Support
- contact@whipscribe.com or the chat on every page
What market research and user interviews cost to transcribe
The user and market research recordings transcribed here averaged 41 minutes (9 recordings, 365 minutes, measured 10 Nov 2026). Across every recording people transcribed here in the 90 days to 25 Oct 2026, the median was 25 minutes and three in four were under 63 minutes (recording lengths). Each recording uses minutes by its length. Packs are $4 for 300 minutes, $18 for 3,000 and $32 for 6,000, credits never expire, and Workspace is $19 a month for steady volume. Every recording starts with a free preview of its opening minutes.
| Recording | Audio | Credit used at the $4 pack's rate | Cheapest packs that cover it | A human service at Rev's $1.99 a minute |
|---|---|---|---|---|
| One 45-minute user interview | 45 min | $0.60 | $4 255 min left on the account | about $90 |
| One 60-minute in-depth interview | 1 h | $0.80 | $4 240 min left on the account | about $119 |
| A round of 8 user interviews, 45 minutes each | 6 h | $4.80 | $8 $4 + $4 in packs; 240 min left on the account | about $716 |
| A 20-interview market research study, 60 minutes each | 20 h | $16 | $16 $4 + $4 + $4 + $4 in packs; 0 min left on the account | about $2,388 |
| A 90-minute focus group | 1 h 30 min | $1.20 | $4 210 min left on the account | about $179 |
WhipScribe prices from /pricing, checked 2 Nov 2026. Rev's human transcription rate from rev.com/pricing, checked 2026-10-25; WhipScribe is not affiliated with Rev. Larger packs cost less per minute, from $0.80 down to $0.32 an audio hour. More rates: transcription rates compared.
What comes back
- One transcript per session with a timestamp on every line, so a quote in the readout can be checked against the audio in a click.
- A brief for each session: the main points, the names, numbers and products that came up, and the questions it answers. Speakers are named in the summary, key quotes and chapters.
- TXT, DOCX, SRT, VTT and JSON exports. DOCX and TXT go into Dovetail, NVivo, ATLAS.ti, MAXQDA or a spreadsheet; the coding stays yours.
- Interviews in 99+ languages, detected on their own, and a translation of a finished transcript into any of 99 languages for a central team.
Speakers are identified and named in the summary, key quotes and chapters. Transcript lines carry timestamps, not speaker labels.
When to pay a human or certified service instead
- Your analysis codes every turn by participant. Transcript lines carry no speaker labels, so a team that needs 'Participant 3:' on each line either adds it while coding or pays a human service.
- The client contract asks for a certified or 99 %-accurate human transcript, or a named transcriber signs a confidentiality agreement.
- The audio is a noisy in-store intercept or a phone line with heavy cross-talk; check the preview first, and send the hard files to a human service.
Human services and their published rates are compared in our human transcription directory.
Questions about market research and user interviews
What does market research transcription cost?
On WhipScribe a 60-minute interview uses $0.80 of credit at the $4 pack's rate, and a 20-interview study of an hour each needs $4 + $4 + $4 + $4 in packs ($16, 1,200 minutes). Packs are $4 for 300 minutes, $18 for 3,000 and $32 for 6,000; credits never expire. A human service such as Rev charges $1.99 a minute for the same audio.
Can user interviews and usability tests be transcribed in one batch?
Yes. Upload the sessions together or import a Google Drive folder from the Library; each one gets its own transcript and brief, and the minutes come off one pack. Files can be up to 10 hours or 5 GB each.
Does the transcript separate the researcher from the participant?
The summary, key quotes and chapters name who said what. The transcript lines carry timestamps and no speaker labels, so when you code by participant you check the turn against the audio.
Is participant audio kept private?
Recordings are transcribed on our own servers, are not sent to a third-party AI service and are never used for training. Delete a session and its transcript whenever your consent terms say so.
Can I export transcripts to NVivo, ATLAS.ti or Dovetail?
Export DOCX or TXT and import it the way each tool takes documents; JSON carries every segment with its start and end time if you script the import.
Transcription for other professional work
- Focus groupsA 90-minute group uses $1.20 of credit
- Research and thesis interviewsA 45-minute interview uses $0.60 of credit
- HR and recruiting interviewsA 1-hour investigation interview uses $0.80 of credit
- Depositions and court hearings (drafts)A 3-hour deposition uses $2.40 of credit
- Journalism interviewsA 45-minute interview uses $0.60 of credit
- Sermons and church servicesA 35-minute sermon uses $0.47 of credit
- Council and public meetingsA 90-minute meeting uses $1.20 of credit
- Transcription rates, comparedAn hour of audio uses $0.80 of credit
Quick answers
The five questions people ask before the first upload.
- What does WhipScribe do for user research recordings?
- Turn user interviews, usability tests, and focus groups into timestamped transcripts you can search across sessions — with verbatim quotes and timestamps for your report, 99+ languages, and private transcription.
- How much does it cost?
- Every recording starts with a free preview of its opening minutes; a pack from $4 (300 minutes) transcribes the rest and opens every export. Credit packs: $4 = 300 min · $18 = 3,000 min · $32 = 6,000 min; credits never expire and there is no seat fee. Workspace is $19 a month for unlimited transcription (300-hour fair-use mark; 100 GB of storage included, then $3 per extra 100 GB a month).
- How long does a transcript take?
- A one-hour recording is usually ready in about two minutes; most files finish in under a minute. Files up to 10 hours or 5 GB per file.
- Is it private?
- Yes. Transcribed on our own servers; audio is never sent to a third-party AI service. Never used to train, fine-tune or evaluate any model. Delete a recording and its transcript at any time; account deletion removes every record tied to the email.
- Which languages and files does it accept?
- 99+ languages, detected automatically; the transcript comes back in the recording's language. WhipScribe translates a finished transcript into any of 99 languages with the same timestamps, so SRT and VTT stay aligned. Input: any audio or video file (MP3, MP4, M4A, WAV, FLAC, OGG, WEBM, MOV, GSM and more), a YouTube, podcast, RSS, Google Drive, Twitch or Kick link, or a microphone recording. Export: TXT, DOCX, SRT, VTT, JSON.
Built for User research
What matters when transcribing user research recordings?
Researcher and participant, named in the summary
Every session comes back as one timestamped transcript; search it for coding and pull quotes with their timestamps. Speakers are identified and named in the summary, key quotes and chapters.
Search across every session
A round of interviews becomes searchable text. Grep a feature, a pain point, or a competitor across all sessions and jump to the exact moment — theme-spotting without scrubbing recordings.
Verbatim quotes with timestamps
Per-word timing in every transcript. Copy an exact quote for your report and cite the moment, or export SRT/VTT to clip a highlight reel for the readout.
Export to your analysis tool
Plain text, DOCX, SRT, VTT, and JSON. Drop transcripts into Dovetail, a spreadsheet, or your affinity board — the analysis and coding stay yours; we hand you clean text.
How it works
How do I transcribe a user research recording?
Drop or paste
A file, a YouTube link, a podcast link or an RSS feed. Up to 10 hours or 5 GB per file.
Read in a minute
Timestamps, a summary and AI chat over the transcript. Click any line to hear it.
Get the brief, not just the text
The Intelligence tab reads the recording back to you: a short brief, chapters, the names and numbers that were said, and the questions it answers. Export TXT, SRT, VTT, DOCX or JSON whenever you want it elsewhere.
Intelligence
What comes back from a user research recording?
Usability session 9 — onboarding, first run
Brief overview
Two participants in a row stall at the same screen, and both blame themselves rather than the interface.
- The stall is at the workspace-picker, 6:20 into the task, and lasts 47 seconds.
- They say 'I probably missed something' — the self-blame pattern from sessions 7 and 8.
- They never find the skip link, which is on screen the whole time.
Questions this recording answers
- Where exactly did they get stuck?
- The workspace-picker, from 06:20, for 47 seconds — the same screen as sessions 7 and 8.
- Did they see the skip link?
- No. It was visible throughout and never mentioned or clicked.
Chapters
- Warm-up and think-aloud setup
- The workspace-picker stall
- Recovery, by guessing
- Debrief: what they thought it did
Names, numbers and dates
Example output, written to show the shape. Your own recording produces its own brief, in the language it was recorded in.
Questions
What else do people ask about user research transcription?
Can it label researcher vs participant?
Speakers are identified and named in the summary, key quotes and chapters; every line carries its timestamp, so you can search a session and pull a participant's quotes against the audio.
How does it speed up analysis?
Search a feature or pain point across every session and jump to the moment — theme-spotting without scrubbing audio.
Verbatim quotes with timestamps?
Per-word timing in every transcript. Copy an exact quote and cite the moment, or export SRT/VTT to clip a highlight reel.
Analyze the words, not the recordings.
Packs from $4 for 300 minutes, credits never expire; every recording starts with a free preview of its opening minutes.
Working as a team? One Workspace plan ($19 a month) covers you and up to 4 team members, each with their own login; their work lands in your Library or stays private to each of them, your choice, and yours stay private. How teams work · Research teams · Share a plan with your team